Senior Data Analyst in Manchester

As a Senior Data Analyst, you will take a leading role within a product-focused analytics team, helping to shape the development and optimisation of customer-facing digital products.

* Defining and maintaining key metrics and measurement frameworks for product performance

* Designing and developing analytics solutions to support product decision-making

* Driving tracking and measurement improvements to ensure accurate user behaviour analysis

* Leading experimentation programmes and evaluating the impact of product changes through robust testing methodologies

* Partnering closely with Product Managers, Engineers, Designers, and Researchers to support product development

* Delivering actionable insights and recommendations to senior stakeholders across the business

* Influencing strategic decisions through data-driven storytelling and analytical expertise

* Mentoring analysts and championing best practice within the wider analytics community

* Supporting the development of scalable analytics frameworks and governance standards

* Planning and prioritising analytical work across multiple initiatives and stakeholders

If you're passionate about using data to shape digital products and improve customer experiences, this is an opportunity to make a genuine impact. You'll join a highly collaborative environment where analytics sits at the heart of product decision-making, working alongside product, engineering, and design teams to influence strategy and drive measurable outcomes.

* Strong commercial experience working within consumer-facing digital product environments

* Proven ability to use analytics to improve customer journeys, product performance, or user engagement

* Experience leading or supporting experimentation programmes and A/B testing initiatives

* Knowledge of statistical inference methodologies and experimental design principles

* Advanced SQL skills and strong Python capability

* Understanding of product analytics and digital tracking platforms such as Google Analytics or similar tools

* Experience working within cross-functional product teams

* Ability to communicate complex analytical concepts to both technical and non-technical stakeholders

* Experience influencing decision-makers through evidence-based recommendations

* Passion for mentoring colleagues and driving analytics best practice

* Ongoing learning, development, and career progression opportunities

* Exposure to large-scale product analytics challenges and high-impact projects