Corporate Sales Manager

To drive revenue growth for The Celtic Collection across Cardiff and the surrounding region, with a particular focus on corporate travel, meetings, conferences and events.

The Sales Manager will be responsible for developing and growing relationships with local, regional and national businesses, generating new business opportunities, maximising existing accounts and identifying opportunities across all properties within The Celtic Collection, with a particular focus on the Parkgate Hotel.

Acting as a brand ambassador, the role will represent the Parkgate Hotel and the Collection at industry local and national trade shows, networking events and client engagements, ensuring the business remains highly visible within key markets. The post holder will deliver a professional, consultative sales approach, working collaboratively with internal teams to achieve revenue targets and deliver exceptional client experiences.

Senior Sales Manager

Note:

This job description in no way states or implies that those duties listed below are the only ones to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their relevant Manager.

1. Responsible for helping to maintain a customer-focused culture which support the values expressed in the Collection's Purpose, Vision and Values and the Collection's business goals of profitability and service quality.
2. Establishes and maintain effective and positive relationships within the team as well as other departments.
3. Complies with the Collection's Health and safety, Hygiene policies as well as all other Collection policies and procedures.
4. Report all situations that may present a danger to guests or staff immediately to the relevant people and take action to rectify the situation if possible.

5. To ensure that resources are used effectively, minimising waste to protect our environment and to reduce costs.

1. To perform related duties and special assignments as and when required.

Responsible for communication through effective writing, speaking and listening skills. To encourage employees to actively participate in our progress through decision making and ideas.

Responsible for regular dissemination of information which is to encompass organisational and individual activities.

Responsible for monthly, quarterly and annual budgets in conjunction with the Senior Executive team.

Responsible for establishing and maintaining all Standard Operating Procedures (SOPs) within their department(s), including but not limited to employee, customer, financial and health and safety objectives.

Responsible for setting controls relating to the above set standards, enforcing these controls and taking appropriate action when necessary.

Responsible for implementing high performance indicators for the department based on the controls devised.

Responsible for defining, implementing and maintaining a sound organisational structure within the department(s), focused on achieving the Collection and departmental goals and objectives.

Responsible for defining and documenting job descriptions and person specifications and managing the Human Resource aspect of the department in line with Celtic Collection standards.

Responsible for ensuring all equipment, tools and supplies are available and maintain relationships with the suppliers of the equipment, tools and supplies.

Responsible for the maintenance, security, computer systems, cleanliness and appearance of the department(s), both front and back of house.

Responsible for delivering the product in accordance with set standards, exceeding the internal/external customer expectations.

Key Responsibilities
Develop and manage a portfolio of local and regional corporate accounts to generate accommodation, meetings, conference and event revenue.

Identify, target and secure new business opportunities across Cardiff, South Wales and beyond.

Build strong relationships with key decision-makers, booking agents and event organisers.

Maintain regular contact with existing clients to maximise repeat business and account growth.

Represent The Celtic Collection at trade shows, exhibitions, networking events and industry forums.

Conduct client meetings, site visits and familiarisation trips to showcase the Collection's facilities.

Promote all Celtic Collection properties and ensure business is placed at the most suitable venue within the portfolio.

Work closely with Reservations and Events teams to ensure seamless delivery of all client requirements.

Maintain accurate sales activity, pipeline management and account information within Delphi CRM.

Prepare proposals, contracts and rate agreements in line with company guidelines.

Monitor market trends, competitor activity and emerging business opportunities.

Contribute to the achievement of monthly, quarterly and annual revenue targets.

Support sales and marketing initiatives designed to increase awareness and market share within the Cardiff corporate market.

Actively promote accommodation, meetings, events, dining and leisure offerings to maximise total account value.

PERSON SPECIFICATION

Criteria Essential Desirable
Qualifications
5 GCSE's or similar, higher education GNVQ/A levels

Attainments/competencies (list as required) Responsible for seeking out new business opportunities and developing existing accounts to achieve increased sales for conferences, events and accommodation

Responsible for seeking out new business opportunities and developing existing accounts to achieve increased sales for conferences, events and accommodation

You need to be organised to plan and prioritise your time to achieve results

Your ultimate aim is to grow revenue in your specified area

To be reliable and enthusiastic

To get on well with team members and management, show integrity and be approachable

To be interested in the job, have enthusiasm and work on own initiative. Proactive approach

Want to progress a career in the hotel industry / Sales.

Responsible for maintaining, setting and achieving training standards in conjunction with Human Resources and within set budgets.

Responsible for the leadership of the team and individuals including frequent periods of internal/external customer contact to attain feedback on individual and departmental performance. You will also be responsible for internal/external complaint handling, for feeding back information to employees in a positive and constructive way. Also, providing solutions.

Responsible for communicating the overall Collection and departmental goals and objectives and ensuring all employees are motivated to achieving these.

Responsible for conducting daily weekly and monthly strategic departmental meetings, minuting these meetings and distributing the minutes to the employees.

Responsible for gathering information as required by the appropriate controls in place to determine achievement of high performance indicators. These controls include customer feedback, employee feedback, management feedback, financial performance and any other as required.

Responsible for compiling periodic reports based on the checking process.

Responsible for analysing the information and applying management skills to determine outcomes, documenting these outcomes in the reports and communicating and distributing these reports within the department, to other departments and to Senior Executives.

Responsible for taking the results of the evaluation and implementing changes to ensure continuous innovations and improvements are made within the department.

Responsible for implementing these changes, communicating the changes as required, following up on the changes ensuring all controls and checking processes are in place to evaluate the success of the changes made.

Responsible for monthly reporting on the success of the changes made.