Chief Marketing Officer

£156,00 to £200,000 per annum (Dependent on experience)

Coventry Building Society is seeking an exceptional Chief Marketing Officer to direct the next phase of its brand and marketing transformation. Reporting to the Chief Commercial Officer, this high-profile leadership role will be responsible for shaping and delivering a modern, customer-focused marketing strategy that drives sustainable growth, enhances brand reputation and strengthens the Society’s position as one of the UK's most trusted financial services organisations.

The successful candidate will be an accomplished marketing leader with deep expertise across brand strategy, customer marketing, commercial performance and transformation. They will lead the evolution and strategic repositioning of the brand, ensuring marketing investment delivers measurable commercial outcomes while building customer trust and engagement.

A key focus of the role will be driving the adoption of marketing technology, AI-powered capabilities, data-driven decision making, automation and personalisation, embedding modern marketing practices across the organisation.

Leading a function of approximately 100 colleagues, the Chief Marketing officer will be instrumental in building a high-performing, innovative marketing team and creating the capabilities required to support Coventry Building Society's long-term growth ambitions.

Join a purpose-led organisation where you can shape the future of a trusted UK brand, drive meaningful transformation, and make a lasting impact for millions of members.

We operate on a team led hybrid approach with at least 1 to 2 days a week in the Coventry & / or Manchester office

Our benefits include:

• 28 days holiday a year plus bank holidays and a holiday buy/sell scheme
• Annual discretionary bonus scheme
• Personal pension with matched contributions -
• Life assurance (6 times annual salary)
• Company car allowance
• Private Medical Insurance
• Health Screening
• Group Income protection

Find out more about the fantastic benefits of joining Coventry Building Society here. 

We reserve the right to close this advert early if we receive a high volume of suitable applications

• Financial Services or other highly regulated sector experience.
• Experience leading large-scale organisational or marketing transformation programmes.
• Knowledge of savings, mortgages, lending or banking products.
• Experience managing agency, media and sponsorship partnerships.
• Relevant professional marketing qualification (e.g. CIM).
• Experience implementing AI and advanced personalisation capabilities at scale.

We understand the need for flexibility, so wherever possible, we’ll consider alternative working patterns. Have a chat with us before you apply to see what the possibilities are for this role.                                                                                            

We’re proud to offer an interview or assessment to every disabled applicant who meet the minimum criteria for our vacancies. As part of the application process, disabled applicants can opt in for the Disability Confident Interview Scheme. If there are ever occasions where it is not practicable to interview all candidates that meet the essential criteria, such as when we receive a high number of applications, we commit to interviewing disabled candidates who best meet the minimum essential and desirable criteria.