MarTech - Associate Partner

What you'll be doing:

This is an exciting opportunity to join the Marketing Technology team as a Associate Partner. Working closely with the existing MarTech leadership, you will play a key role in the continued growth of the practice, helping to shape, position and win complex CRM, customer engagement, CDP, analytics and wider marketing technology programmes for major enterprise clients.

This is a senior, client-facing consulting role with a significant focus on pre-sales, solution consulting and proposition development. You will work with major enterprise clients to understand their customer, marketing, data and technology challenges and translate these into innovative, commercially viable solutions. Working closely with the wider MarTech leadership team, you will help grow existing and new client relationships, shape the future development of CACI's MarTech propositions and strengthen strategic partnerships with key technology partners including Adobe, Braze and Bloomreach as well as support identifying new vendors to build partnerships with.

Client consulting and pre-sales responsibilities:

Build trusted relationships with senior client stakeholders across marketing, CRM, customer experience, data and technology

Lead discovery sessions and senior client conversations to understand business, customer and technology challenges

Translate client requirements into compelling MarTech strategies, solutions and transformation roadmaps

Lead MarTech pre-sales engagements from initial discovery through solution definition, proposal, pitch and close

Shape propositions, statements of work and commercial proposals for complex client engagements

Identify opportunities to expand existing client relationships, develop new consulting engagements and contribute to pitches, proposals and RFP responses

Lead production of RFP responses, proposals and Statements of Work, ensuring solid understanding of clients needs, accurate portrayal of scope, and accurate costing

Marketing Technology and solution responsibilities:

Shape enterprise solutions spanning CRM, customer engagement, CDP, personalisation, journey orchestration and analytics

Provide senior-level expertise across the MarTech landscape, including Adobe, Braze and Bloomreach amongst others

Advise clients on the selection and effective use of marketing technology based on their specific business and customer requirements

Understand solutions across the MarTech landscape, in particular CEP, CDP and Analytics tools, and how they fit into the broader stack

Understand the importance of data foundations, and be able to articulate the characteristics that must be present in order to unlock delivery of great customer experiences through modern CEPs

Work closely with architects, strategists, analysts, developers and implementation specialists to ensure solutions are technically deliverable and commercially viable

Ensure a strong connection between the original client challenge, the proposed solution and successful delivery

Practice, proposition and partner responsibilities:

Work with the wider leadership team to develop CACI's MarTech propositions and go-to-market strategy

Help identify emerging client needs and develop new consulting propositions around them

Build and maintain strong relationships with key technology partners including Adobe, Braze and Bloomreach

Work collaboratively with vendor sales, solutions and partnership teams on relevant client opportunities

Identify appropriate joint go-to-market and co-sell opportunities where these support CACI's client strategy

Maintain awareness of vendor roadmaps and new capabilities to ensure CACI's propositions remain relevant and competitive

Support the development of CACI's capabilities, expertise and credibility across its strategic technology partnerships

Stay abreast of developments in the Marketing Technology space and be able to communicate these, as well as identify how CACI's propositions and partner choices should evolve

Client and delivery leadership responsibilities:

Act as a senior trusted adviser to clients throughout the lifecycle of an engagement

Provide senior oversight across selected CRM, MarTech, CDP and analytics implementation programmes

Maintain strong senior client relationships and ensure CACI continues to deliver against the client's strategic objectives

Work across consulting and delivery teams to maintain continuity from initial strategy and solution design through implementation

Act as a senior escalation point across strategically important client engagements

Ensure a strong connection between client strategy, solution design and successful delivery

Support account growth by identifying where CACI can provide additional value to existing clients

Represent the Marketing Technology practice in senior client, industry and partner conversations

Who you are:

You have Marketing Technology consulting and domain experience:

You will have significant experience working within a consultancy, agency, systems integrator or technology organisation

You will have a strong track record in pre-sales, solution consulting, proposition development and pitching

You will have a strong track record in accurate costing, and proven ability to present and discuss commercials with clients

You will have experience shaping and helping to win significant CRM, MarTech, data or digital transformation programmes

You will have broad expertise across CRM, customer engagement, marketing technology, CDP and customer data

You will have strong knowledge of at least two enterprise MarTech platforms such as Adobe, Braze and/or Bloomreach

You will be comfortable building productive relationships with strategic technology partners and using those relationships to support client and practice growth

You will have a strong understanding of Customer Data Platforms, customer data architecture, personalisation and journey orchestration

You will have a good understanding of digital and customer analytics and associated implementation programmes

You will be able to engage credibly with C-suite and senior marketing, CRM, data and technology leaders

You will be commercially minded with the ability to identify and convert consulting opportunities

You will be able to bridge the gap between business strategy, customer experience, data and technology

You do not need to be a hands-on developer or solution architect, but you will have sufficient technical depth to understand complex enterprise MarTech environments, challenge proposed solutions and confidently lead clients from discovery through to solution and proposal.

You are a team player:

You are energetic, positive and commercially minded

You are collaborative and comfortable working across multidisciplinary teams

You are a strong communicator with excellent written and verbal English

You have excellent presentation skills and can explain complex technology solutions to senior client stakeholders

You are a strong listener who can understand a client's requirements while asking the right questions to uncover the wider business challenge

You have strong organisational skills and are comfortable working across multiple clients, opportunities and programmes