MarTech Transformation Lead

Hybrid in London·Added 14 days ago (last checked 8 Nov)

Agency

Harnham

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Our summary

Salary: £600 - £700 a day
Work mode: Hybrid, London
Contract: Contract role, inside IR35
Experience: Senior level

Skills

Nice to have

The role

Define the target MarTech architecture to support AI-enabled marketing, customer engagement and personalisation initiatives
Lead the assessment of existing marketing technology capabilities, identifying opportunities to optimise platforms, integrations and customer data flows
Develop strategic roadmaps across MarTech, data, analytics and AI ecosystems, aligning technology investments with business goals
Drive integration strategies between customer data platforms, campaign management tools, CRM systems, digital channels and enterprise data platforms
Provide architectural leadership and governance across a complex network of marketing, data and technology stakeholders
Support the development of scalable operating models that maximise the value of AI, automation and next-generation marketing technologies

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MarTech Transformation Lead - Contract
Consultancy - FS Client
£600-£700 per day - Inside IR35
London - 2 days per week in office

This is an opportunity to shape the future of AI-driven customer engagement within a major financial services environment. Working at the centre of a large-scale MarTech transformation, you will define the technology strategy, architecture and platform ecosystem that enables personalised, data-driven marketing at scale.

Your Skills & Experience

Strong experience delivering enterprise-scale MarTech transformation programmes within complex organisations
Deep understanding of customer data platforms, marketing automation, CRM, campaign orchestration and customer engagement technologies
Expertise in designing and governing MarTech architectures, including platform integration, API strategies and data enablement
Experience connecting marketing technology ecosystems with enterprise data platforms, analytics capabilities and AI solutions
Strong knowledge of AI applications within marketing, including personalisation, audience activation, decisioning and agentic technologies
Ability to engage and influence senior stakeholders across marketing, technology, data and business functions
Experience developing target-state architectures, operating models and transformation roadmaps
Exposure to leading MarTech platforms such as Adobe Experience Cloud, Salesforce Marketing Cloud, Pega, Braze, Tealium, Workfront, Microsoft Customer Insights or similar technologies would be highly advantageous

Hiring process

If you are a MarTech Transformation Leader with a strong background in marketing technology architecture, customer data and AI-enabled customer engagement, we'd love to hear from you. Apply today to discuss this contract opportunity in more detail.

MarTech Lead / MarTech Architecture / Marketing Technology Strategy / Customer Data & Analytics / CRM & Customer Engagement / Adobe MarTech Stack / AI Personalisation / Marketing Platform Integration / Data-Driven Marketing / Digital Transformation

About Harnham

Industry: Staffing and Recruiting

In their own words

About the company & team

They are a specialist data and technology consultancy delivering complex transformation programmes for leading organisations. Their work focuses on helping clients modernise their marketing technology capabilities, unlock greater value from customer data, and build the foundations for AI-powered decision-making. Operating at the intersection of data, technology and customer experience, they partner with senior stakeholders to deliver lasting business change.

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