Senior Partner Marketing Manager

Would you like to kick start your career in a supportive, collaborative and innovative company?

Do you enjoy working as part of an enthusiastic, passionate, and collaborative team?

Success. The Softcat Way.

There's a uniqueness to Softcat - what we do, how we do it and why we do it. That's because we help customers to use technology to succeed, by putting our employees first. We give everyone the chance to step up and show how much they can achieve. We succeed when all our people succeed.

Reporting to the Head of GTM & Propositions, you'll lead our Partner Marketing function within a fast-paced, growing team. You'll drive strategic marketing plans with key alliance partners, delivering impactful go-to-market campaigns that support customer growth, strengthen vendor relationships, and help expand Softcat's reach in the market.

As Senior Partner Marketing Manager you'll be responsible for:

• Develop and lead the partner marketing strategy for key alliance partners, ensuring alignment with wider business objectives.
• Plan and deliver integrated joint go-to-market campaigns, including co-branded content and multi-channel activity.
• Own and manage partner marketing budgets, tracking ROI and campaign performance to deliver actionable insights.
• Shape and support the vendor engagement framework, ensuring effective collaboration and execution across partners.
• Represent the marketing function within partner QBRs, strategy sessions, and joint planning meetings with senior stakeholders.
• Lead and develop the Partner Marketing team, setting objectives, coaching performance, and building strong cross-functional relationships.

• Significant B2B marketing experience, including at least 3 years focused on partner or alliance marketing (reseller/distribution experience preferred).
• Proven ability to deliver measurable results through joint marketing campaigns and strategic partner activity.
• Strong leadership and stakeholder management skills, with experience managing teams and influencing senior stakeholders.
• Excellent understanding of co-marketing best practices, MDF management, and partner ecosystems.
• Highly analytical and commercially minded, with strong communication, problem-solving, and organisational skills.
• Strategic yet hands-on approach, with the ability to work proactively, manage change, and deliver effectively in a fast-paced environment.

We also acknowledge that the confidence gap and imposter syndrome are a real thing and can get in the way of us meeting fantastic talent, so please don't hesitate to apply - we would love to hear from you!

We recognise that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns:

• Hybrid working - 3 days in the office and 2 days working from home
• Working flexible hours - flexing the times you start and finish during the day
• Flexibility around school pick up and drop offs

Wherever you work, we want you to experience the freedom and autonomy to realise your potential. You will feel supported by a team that celebrates individuality, encourages different perspectives, and embraces every background.

To become part of the success story, please

If you have a disability or neurodiversity, we can provide support or adjustments that you may need throughout our recruitment process or any mitigating circumstance you wish for us to consider. Any information you share on your application will be treated in confidence. You can find out more about life at Softcat and our commitments to diversity and inclusion at jobs.softcat.com/jobs/our-culture/

Here at Softcat, we don't prohibit the use of AI (artificial intelligence) in our application process, as we understand how far it can go to creating a truly equitable candidate experience. That being said, as a culture-driven organisation, we believe that the genuine essence of each person is what truly matters, so we highly encourage you to be as authentically you as possible when submitting your application to showcase your true and whole self.