Digital Analytics Lead

SALT is supporting a major UK omnichannel retailer to hire a Digital Analytics Lead to strengthen its digital analytics capability and lead a small team.

The Digital Analytics Lead will take ownership of digital analytics across the business, turning customer and digital performance data into clear, actionable insight. Alongside managing two direct reports, the role will work closely with digital and wider business stakeholders to improve reporting, measurement and data-led decision-making.

• Lead the digital analytics function, managing and developing two direct reports.
• Own the delivery of digital performance analysis, reporting and actionable insight.
• Analyse customer behaviour and digital journeys to identify trends, opportunities and areas for improvement.
• Translate complex digital data into clear recommendations for business and digital stakeholders.
• Develop and improve reporting and measurement approaches to give stakeholders greater visibility of performance.
• Partner with cross-functional teams to ensure analytics informs digital priorities and decision-making.

• 4+ month FTC
• Hybrid working in Manchester
• £60,000 per annum

• Strong hands-on experience in digital analytics, ideally at Lead, Senior Manager or equivalent level.
• Previous experience managing or mentoring digital analysts.
• Experience analysing digital customer behaviour, journeys and performance.
• Strong experience turning data and analysis into commercially relevant recommendations.
• Experience working with multiple stakeholders in a digital, ecommerce or customer-led environment.

*Rates depend on experience and client requirements