Growth & Digital Marketing Specialist

Summary

Salary: Competitive plus comprehensive benefits package
Grade: 3B
Reporting Line: Digital Acquisition Partner
Contract Type: Fixed Term Contract/Secondment 12 Months
Working pattern: Hybrid
Location: London
Closing Date: 30th October 2026

What to expect

As a Growth & Digital Marketing Specialist working within the Digital Marketing team supporting the Post Office + Programme you will join us on our journey and undertake a high-impact strategic role. Responsible for contributing to the delivery of functional objectives, always modelling the Post Office behaviours. Acting as a trusted advisor, the Growth & Digital Marketing Specialist will share their expertise in Campaign and Digital Marketing demonstrating best practice across Transformation area.

The Growth & Digital Marketing Specialist will ensure strong performance against campaign KPIs and lead generation targets, continuous testing and optimisation that improves marketing effectiveness and clear reporting and actionable insights that influence future activity. They will embody a culture of inclusion, continuous improvement, and high performance; with a key focus on delivery of effective, integrated marketing campaigns that drive awareness and acquisition and show demonstrable return on marketing investment and contribution to Post Office Plus growth.

How our people behave is as important to Post Office, as what is delivered. The Growth & Digital Marketing Specialist will role model the Post Office behaviours and demonstrate a Postmaster first mindset.

What we can do for you

Our business is changing and we understand that attracting the right talent is pivotal in driving the positive change needed, to help us achieve our ambitious goals. Beyond a competitive salary, we offer a comprehensive benefits package that includes:

• 25 days annual leave (rising to 30 after 2 years), plus bank holidays
• Up to 10% on target bonus opportunity
• Generous pension scheme with minimum 10% employer contribution
• Access to 24/7 digital GP services and our Employee Assistance Programme
• 6 x Life assurance and income protection after 12 months service
• Over 400 online courses, mentoring, apprenticeships, and development programmes
• Access to our benefits platform for exclusive discounts & savings

Click here for a detailed overview of our benefits

What you'll need to succeed

To be successful in this role you will be an experienced Marketing Specialist with a demonstrable lead generating background and excellent stakeholder engagement relationships.

Experience and Qualifications

• Proven experience in campaign marketing, digital marketing or integrated marketing roles
• Experience managing end-to-end marketing campaigns across multiple channels
• Experience working with performance marketing and analytics teams
• Excellent stakeholder management and communication abilities
• Experience developing creative and media briefs
• Experience in partnership marketing, retail marketing or customer acquisition programmes
• Experience working with marketing agencies and external partners.

Skills and Capabilities

• Strong understanding of digital acquisition and lead generation marketing
• Ability to interpret campaign data and translate insights into action
• Strong project management and organisational skills
• Commercial mindset with a focus on measurable outcomes and ROI
• Knowledge of social media, influencer marketing and paid digital channels. Familiarity with campaign reporting tools and digital analytics platforms

About us

At Post Office Ltd, we're proud to be at the heart of communities across the UK, upheld by the dedication and service of our postmasters. We offer essential services that people rely on every day, from parcels and banking to identity and government services. While we continue to evolve with digital innovation, our commitment to personal, face-to-face service remains core to who we are.

Our journey is one of reflection, growth, and meaningful change. We're looking for people who think differently. Those with resilience, purpose, and a deep sense of responsibility to our postmasters, partners and the communities they serve. If you're driven by the chance to make a real impact and help shape a future, built on progress and integrity, we'd love to hear from you. For more details visit careers@postoffice.co.uk

Application Guidance

Our commitment to embracing diversity extends beyond just words. While we've outlined key skills above, we recognise that great candidates come from a variety of backgrounds. We value diverse perspectives and are committed to building an inclusive workplace where everyone can thrive.

As a Disability Confident Employer, we recognise the value people with disabilities can bring to our business. If you require any reasonable adjustments throughout the recruitment process or would like further details on the job description, please contact talentacquisition@postoffice.co.uk

We're thrilled by your interest in this opportunity and truly value every application we receive. Please note the advert may close early if we receive a high volume of applications. Unfortunately, we're unable to provide individual feedback on all submissions.