Marketing Executive

Shape Brighter Futures with Practice Plan

At Practice Plan, part of the Wesleyan Group, we're passionate about supporting dental practices across the UK to grow and succeed. We pride ourselves on building strong relationships, delivering outstanding customer service and helping our clients achieve their ambitions.

Joining Practice Plan means becoming part of a friendly and collaborative team where your contribution matters. You'll have opportunities to learn, develop and grow your career while working in an organisation that values its people and celebrates success.

Make a Difference in a Marketing Executive role

As a Marketing Executive at Practice Plan, you'll play an important role in supporting the delivery of engaging, multi-channel marketing campaigns that help drive business growth, generate new leads and raise brand awareness across the Practice Plan Group.

Working closely with the Dental Marketing Communications Manager, Marketing Consultants, internal teams and external partners, you'll help bring marketing activity to life across a variety of channels, contributing creative ideas and supporting campaigns that make a real impact.

Your Impact

Here's how you'll make a difference:

• Support the delivery of engaging retention and lead generation campaigns across Practice Plan and Medenta, while identifying opportunities to promote cross-referrals with Wesleyan Financial Services.
• Coordinate content and media calendars, working closely with the in-house design team to create engaging, on-brand marketing materials.
• Build relationships with media partners, coordinate campaign schedules and explore new opportunities to maximise reach and engagement.
• Support the promotion of key strategic events, work alongside the events team and attend selected events to capture content and raise brand awareness.
• Create, draft and edit engaging content across a variety of channels, including editorial, social media, video, podcasts and email campaigns.
• Manage and maintain digital channels, including websites, e-shots, social media platforms and the Practice Plan and Medenta Resource & Learning Hubs.
• Use customer insights, data and management information to help shape marketing activity, identify opportunities and support business growth.
• Deliver marketing projects and ensure all customer-facing communications are brand-consistent, follow the appropriate approval processes and meet regulatory and compliance requirements.

• Strong organisational and project coordination skills, with the ability to keep tasks on track and priorities in order.
• Excellent written and verbal communication skills, with confidence in creating engaging and professional content.
• The ability to manage multiple projects and competing deadlines while maintaining a high standard of work.
• A basic understanding of integrated marketing campaigns and how different channels work together.
• Familiarity with a range of digital and traditional print marketing channels.
• Experience or knowledge of WordPress or a similar content management platform would be desirable but isn't essential.
• A creative mindset, with a keen eye for detail and a passion for producing high-quality work.
• A proactive, positive team player who is enthusiastic about learning, developing and building a career within marketing.

• Advert Closing: We typically advertise for two weeks but may close early if we receive a high volume of applications-apply early to avoid disappointment.
• Regulatory Requirements: As a financial services organisation, we adopt the highest standards. This role is subject to regulatory checks, including criminal record and credit checks, and ongoing assessments under the SMCR Framework.

Ready to Shape Your Future?
Apply today and join us in helping Practice Plan deliver reliable, secure technology that supports our colleagues, our customers and our future growth.