Shopper Marketing Manager

• Competitive salary of between £50,000 - £60,000 depending on experiance
• Hybrid working model with 3 days in the office and 2 days from home
• Excellent opportunity to shape a newly created role
• Significant autonomy and exposure to senior leadership
• Genuine opportunity to influence marketing strategy and execution
• Exciting growth environment backed by private equity investment
• Modern office environment with excellent facilities and transport links to London and the Northern Home Counties

The successful Shopper Marketing Manager candidate will have:

• Full UK right to work. Unfortunately, sponsorship is not available for this position

An exciting opportunity to join a fast-growing, FMCG food business as a Shopper Marketing Manager, leading the planning and execution of impactful shopper and brand activation campaigns across a diverse food portfolio. This newly created role offers the chance to shape activation strategy, drive key seasonal campaigns and play a pivotal role in the continued growth of the business.

Reporting into the Head of Marketing, the Shopper Marketing Manager will be responsible for creating and delivering best-in-class activation campaigns across a portfolio of consumer brands.Key responsibilities include:

• Developing and managing annual activation plans across key consumer moments.
• Creating integrated activation campaigns across retail, shopper marketing and social media touchpoints.
• Working closely with Sales, Category and external agency partners to deliver impactful campaigns.
• Supporting innovation launches through compelling activation plans and path-to-purchase execution.
• Bringing greater structure, discipline and planning rigour to the activation process.
• Managing activation across Grocery and Independent channels.
• Collaborating with creative and design teams to execute campaigns effectively.
• Evaluating campaign performance and identifying opportunities to optimise future activity.
• Supporting brand growth through effective customer and consumer activation programmes.

• Shopper Marketing Manager | Hybrid Working | Fast-Growth FMCG Food Business
• Play a key role in shaping activation strategy & driving meaningful growth

• Experience within Shopper Marketing, Brand Activation, Customer Marketing or Trade Marketing.
• Strong understanding of UK Grocery and retailer activation.
• FMCG experience, ideally within food or consumer goods categories.
• Experience developing and delivering integrated marketing campaigns.
• A highly proactive and entrepreneurial mindset.
• Strong stakeholder management and cross-functional collaboration skills.
• The confidence to operate independently and make decisions in a fast-moving environment.
• Excellent organisational and project management capabilities.
• Resilience and adaptability within a business where priorities can shift quickly.
• We are particularly interested in candidates who enjoy operating in a lean, agile business and are looking for greater ownership, visibility and influence than is typically available within larger corporate environments.

If you're looking for a role where you can make a real impact, take ownership and help build a shopper marketing function within a growing FMCG business, we'd love to hear from you.