Senior Individual Giving Manager

Join a leading UK charity as a Senior Individual Giving Manager, leading a team of three and driving a multi-channel fundraising programme spanning donor acquisition, cash appeals, lotteries, digital campaigns, in-memory giving and legacy fundraising. This is a strategic and hands-on leadership role, responsible for growing sustainable income, optimising supporter journeys and using data-driven insights to increase donor engagement and long-term value.

• Lead and develop the Individual Giving team, managing three direct reports and driving high performance against ambitious fundraising targets.
• Shape and deliver the Individual Giving strategy, aligning fundraising activity with wider organisational objectives.
• Oversee a diverse portfolio including cash appeals, donor acquisition, paid social, telemarketing, raffles, lotteries, in-memory giving and legacy fundraising.
• Embed a test-and-learn culture, continuously optimising campaigns to improve supporter acquisition, retention and lifetime value.
• Use data, insight and ROI analysis to inform decision-making, forecasting, budgeting and campaign performance.
• Manage and enhance multi-channel supporter journeys, ensuring an excellent donor experience across all touchpoints.
• Work closely with marketing, communications, finance and supporter care teams to deliver integrated fundraising campaigns.
• Identify new income opportunities, monitor sector trends and ensure all fundraising activity remains compliant with relevant regulations and best practice.

• Fantastic opportunity for a Senior Individual Giving Manager
• Leading a team of 3 executives in a wonderful charity

• Proven experience in Individual Giving fundraising, with a track record of delivering income growth across donor acquisition and retention programmes.
• Strong background in developing and implementing fundraising strategies, with a test-and-learn approach to maximise performance.
• Demonstrable experience managing integrated direct marketing campaigns across multiple channels, including digital and offline activity.
• Highly analytical, with the ability to interpret data, evaluate campaign results and use insights to drive fundraising decisions.
• Experienced in budget management, forecasting and reporting against income targets and KPIs.
• Effective people leader with experience line managing and developing teams to achieve strong results.
• Strong stakeholder management skills, able to influence senior colleagues and collaborate across fundraising, marketing, finance and supporter care functions.
• Knowledge of fundraising compliance, data protection and supporter stewardship, with experience managing agencies and external suppliers.