Intermediaries Lead, Homes & Transport Full Funnel Marketing

£61,344 - £68,160

We support flexible working - click here for more information on flexible working options

This is a high-profile opportunity to shape how Lloyds shows up with brokers at one of the most important moments for our Homes business. As Halifax Intermediaries transitions to Lloyds Intermediaries, you'll lead the marketing strategy that builds broker confidence, advocacy and commercial momentum across the intermediary channel.

Accountable for the development of integrated intermediary marketing plans, this person will play a key role in strengthening our position with brokers, building consideration and advocacy, and supporting the transition from Halifax Intermediaries to Lloyds Intermediaries. They will bring together audience insight, channel strategy, creative thinking and stakeholder management to ensure our intermediary communications are clear, compelling and commercially effective.

Working as a key connector between Brands, Marketing & Experience, Intermediaries, agency partners, trade media and wider business stakeholders, they will translate complex change, market dynamics and business priorities into simple, engaging and effective broker-facing activity.

The role will also lead a team of three direct reports, setting direction, building capability and creating the conditions for the team to deliver high-quality intermediary marketing activity at pace.

• Shape the intermediary marketing strategy across brand, proposition, product and broker communications.
• Build clear, compelling broker-facing activity that supports the transition from Halifax Intermediaries to Lloyds Intermediaries.
• Lead integrated campaigns across trade media, LinkedIn, email, website, events, partnerships and content.
• Partner with Intermediaries, agencies, trade media and internal teams to turn complex priorities into simple, effective communications.
• Define success measures, use performance insight and broker feedback, and continually improve the impact of activity.
• Lead and develop a team of three, creating clarity, pace and high-quality delivery.

Tuesday 10 November 2026

Hybrid Working, Job Share

• Strategic and forward looking, with the ability to anticipate market, regulatory and audience change.
• Collaborative and influential, able to bring people together around a clear plan.
• Clear, pragmatic and action orientated.
• Curious about brokers, markets, competitors and communication effectiveness.
• Comfortable challenging current thinking and identifying opportunities to create more impact.

We're transforming at pace. Investing billions in our people, data and tech to change the way we meet the needs of our 28 million customers. We're growing, and we'd love you to be part of the journey.

Our ambition is to be the leading UK business for diversity, equity and inclusion supporting our customers, colleagues and communities and we're committed to creating an environment in which everyone can thrive, learn and develop.

We're disability confident. So if you'd like reasonable adjustments to be made to our recruitment processes, just let us know.

We also offer a wide-ranging benefits package, which includes:

• A generous pension contribution of up to 15%
• An annual performance-related bonus
• Share schemes including free shares
• Benefits you can adapt to your lifestyle, such as discounted shopping
• 30 days' holiday, with bank holidays on top
• A range of wellbeing initiatives and generous parental leave policies

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we're building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.