General Manager

• Minimum one year's management experience within the fitness, leisure, hospitality or retail sectors
• Proven experience leading and developing successful teams
• Strong commercial awareness with a track record of achieving business targets
• Excellent communication and leadership skills
• Passion for delivering outstanding customer experiences
• Ability to analyse performance data and drive improvements
• Positive, resilient and solutions-focused mindset
• Flexible to work evenings, weekends and Bank Holidays when required

• Experience within a fitness or leisure environment
• Level 2 Fitness Qualification
• Understanding of membership sales, retention and club operations
• Pool plant and Health & Safety experience

As General Manager, you'll be responsible for the overall performance and day-to-day operation of your club.

You'll lead a team focused on delivering exceptional member experiences, commercial success and operational excellence while creating a culture built on accountability, development and continuous improvement.

• Own club performance across memberships, retention, secondary spend and profitability
• Deliver sustainable membership growth through strong sales leadership
• Monitor KPIs and identify opportunities to improve performance
• Support the delivery of local marketing and member acquisition initiatives
• Take ownership of revenue growth and commercial decision-making
• Create a welcoming, engaging and inclusive environment for every member
• Ensure consistent delivery of Everlast Gyms' member experience standards
• Build a culture that puts members at the centre of every decision
• Drive member satisfaction, engagement and retention
• Lead by example on the gym floor and within the club
• Oversee all daily, weekly and monthly operational processes
• Ensure company standards are maintained across every area of the club
• Drive exceptional presentation, cleanliness and safety standards
• Ensure company initiatives, programmes and campaigns are delivered successfully
• Maintain effective cost control and operational efficiency
• Take responsibility for Health & Safety and regulatory compliance
• Ensure all company policies and procedures are followed
• Oversee pool plant operations where applicable
• Manage risk effectively while maintaining a safe environment for members and colleagues

• Free Everlast Gyms membership
• 20% colleague discount across all Frasers Group brands
• Monthly recognition through Everlast Champions and Frasers Champion programmes
• Funded qualifications including Level 3 and Level 5 Management & Leadership
• Ongoing leadership, commercial and fitness product development
• Opportunities to expand your fitness knowledge and deliver PT or Group Training sessions
• Clear progression opportunities within a growing national business
• Be part of a high-performance culture that rewards ambition, ownership and results

What We're Looking For

Everlast Gyms is part of Frasers Group, one of the UK's most ambitious retail and fitness businesses.

We're committed to creating world-class fitness environments whilst investing in our people, products and facilities. This is an opportunity to lead a business, develop exceptional talent and make a real impact within a growing national fitness brand.

To succeed with us, you'll embody our principles:

Challenge convention, identify opportunities and continuously raise standards.

Take responsibility, drive performance and lead with confidence.

Create meaningful experiences for members, colleagues and communities.