Digital Content Designer

Want to create digital experiences that make a genuine difference, inspire and change lives?

About the role

We're on a journey to become a truly customer-centric organisation, ensuring everything we do is designed around audience and customer needs. As part of our Digital Content & Journeys team, you'll help create accessible, engaging and high-performing digital experiences that connect people with the information, support and opportunities they need.

Working across a wide variety of content and customer journeys, you'll take content from concept to publication, using accessibility standards, SEO best practice and audience insight to improve performance and create better outcomes. You'll help identify opportunities to optimise journeys, improve discoverability and ensure content is useful, relevant and evidence-based.

This role offers the chance to work at the intersection of content design, user experience, accessibility and digital optimisation. You'll contribute to BHF's Content Review Cycle and upcoming CMS migration programme, working closely with colleagues across content, UX, data, technology and customer journeys to help modernise our digital experience and continuously improve how content is delivered across the organisation.

Ultimately, the work you do will help more people access information, support and opportunities that enable the British Heart Foundation to save and improve lives.

About You

As our ideal candidate, you'll already have experience creating and improving digital content and be passionate about delivering user-centred experiences.

You'll bring:

• Experience working in a digital content, content design or similar role.
• Strong experience writing and editing content for the web, with accessibility and inclusion at the forefront of your approach.
• Excellent knowledge of content design principles, usability, accessibility standards and SEO best practice.
• Experience using CMS platforms such as Sitecore and or Optimizely to create, manage and optimise digital content.
• The ability to use analytics, insight and performance data to make informed content decisions and improve user outcomes.
• Experience using insight tools such as GA4, Siteimprove, SEMrush as well as a working knowledge of HTML at an editorial level
• Strong communication and stakeholder management skills, with confidence explaining recommendations and influencing others.
• Experience collaborating with designers, subject matter experts and multidisciplinary teams to improve content and customer journeys.

You'll thrive if you're curious, collaborative and motivated by continuous improvement. You enjoy understanding user needs, solving problems through evidence and working with others to create digital experiences that genuinely make a difference.

Working arrangements

This is a hybrid role, where your work will be split between your home and at least one day per week in our London office. This may vary from time to time so you will need to work in a flexible way to unlock your best work for our cause.

Interview process

The interview process will consist of two stages. First stage interviews will be held over MS Teams. For those successful, there will be a second stage interview in-person at our London Office (NW1 7AW).

Belonging at BHF

BHF values the diversity of our communities and is committed to creating an inclusive environment where everyone feels respected and valued. By fostering a culture of inclusion, we believe we are better equipped to achieve our mission of helping people have a healthier heart for longer.

To hear from our people, check out Belonging at BHF.

Our people are at the heart of everything we do. By funding research across six decades, we've helped keep millions of hearts beating and millions of families together. We're investing in ground-breaking research that will get us closer than ever to a world where everyone has a healthier heart for longer.

Benefits and development

We offer a competitive range of benefits designed to support your wellbeing, and opportunities for personal and professional growth and continuous learning.

To find out more about our benefits you can download the Benefits document at the bottom of this page or check out ourBenefits and Development pages.

Need more help balancing your work and home life? Talk to us about what flexibility is available at the application or interview stage.

How to apply

It's easy to apply for a role at the BHF. Just click on the apply button below. You'll need to upload your CV and answer some questions relating to the key requirements for this role

Our recruitment processes are fair, accessible, and inclusive. BHF use anonymous CV software as part of the application journey.

We support responsible use of AI to help shape your application. By applying for a role at BHF, you confirm that your application is authentic and reflects your own skills and experience, to ensure everyone is assessed fairly.

Please note that we are unlikely to be able to sponsor applicants in respect of this role due to the role not meeting the minimum salary criteria to be eligible for visa sponsorship.

Should you need any adjustments to the recruitment process, at either application or interview, please contact us.